UPC: 9780128222034 | Technology Entrepreneurship: Taking Innovation to the Marketplace (Paperback)
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UPC lookup results for: 9780128222034 | Technology Entrepreneurship: Taking Innovation to the Marketplace (Paperback)
Technology Entrepreneurship: Taking Innovation to the Marketplace Third Edition provides a practical toolkit for potential entrepreneurs with technology backgrounds that will help them navigate complex issues such as raising capital IP protection product development and more. The book s structure follows the entrepreneurial process in a step-by-step way defining key terms and helping readers without business qualifications engage with the activities addressed. In addition it covers a discussion of current trends and developments relevant for tomorrow s entrepreneurs. In-depth information on the practicalities of technology entrepreneurship are combined with experience from academics to provide a unique resource on how to approach this crucial subject.
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