UPC: 9781567933277 | Achieving Service Excellence : Strategies for Healthcare (Edition 2) (Paperback)

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UPC: 9781567933277 | Achieving Service Excellence : Strategies for Healthcare (Edition 2) (Paperback)
UPC: 9781567933277 | Achieving Service Excellence : Strategies for Healthcare (Edition 2) (Paperback)

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Information about customer service hits and misses is now more accessible to healthcare consumers. Outstanding healthcare organizations set the bar at a high level for both clinical and service excellence. Customers who are armed with information and aware of their options are choosing providers they believe are ready willing and able to provide the superior experience they expect. This book offers a blueprint for successfully competing in today s competitive healthcare marketplace. It presents the theories methods and techniques behind delivering an excellent healthcare experience through strategy staffing and systems. Each chapter explores a service principle and provides numerous real-world examples and current research findings. Among the many topics discussed are creating a patient-centered environment; building a culture in which customers are treated like guests; training motivating and empowering staff; measuring service quality; managing service waits; and recovering from a service failure. This second edition has been completely updated. Concepts have been expanded to include information on: Significance of aligning strategy staffing and systems Evidence-based service management and design principles Customer relationship management Internet-based opportunities for various purposes including communication information marketing recruitment feedback and training Retail clinics concierge medicine telemedicine and other new customer-driven innovations Instructor Resources: Discussion questions and case studies with talking points. To see a sample click the link in the right-hand navigation bar.

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